Player evaluations have several sponsorship opportunities your club can tap into
May 14th, 2020
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How to Turn Tryouts into a Revenue-Generating Event
If your sports club is like most athletic organizations, you need ways to add revenue to your cash flow. While collecting fees from athletes and holding fundraisers can offer some financing, another option to add money to your budget is through tryouts.
Find out how you can turn your club’s tryouts into a revenue-generating event through incorporating sponsorships, concessions, merchandise, and partnerships into pre-season evaluations.
Sponsorships
While your club might consider finding sponsorships for tournaments, clinics, regular-season games, and other events, it could overlook the revenue potential around tryouts. Player evaluations have several sponsorship opportunities your club can tap into. These can include:
Concessions
Clubs can run a concession stand during tryouts to earn extra revenue. The organization’s staff or parent volunteers can run the stand, selling snacks and beverages to athletes and their families throughout the evaluations. This can be popular amongst parents who are watching their child compete, as well as an option for a post-tryout snack or beverage for players. Organizations can try to get the food donated by a local grocery store or restaurant to lower overhead costs. If it’s not possible to get snacks donated, clubs can go to a bulk warehouse to buy large quantities of food for lower prices to capitalize on their profits.
Merchandise
Organizations can set up a table to sell merchandise to athletes and their families during tryouts. This can include club apparel, as well as equipment or uniforms players may need throughout the season.
Partnerships
Clubs can form partnerships with other businesses and sports professionals whose presence is appropriate to have at tryouts. Organizations can allow specific businesses to set up a table to promote their services for a set fee, or for a percentage of their sales from the event to help make a profit.
Some partnerships organizations can consider reaching out to can include:
Clubs can look beyond traditional methods to improve their finances. Turning tryouts into a revenue-generating event can improve the organization’s bottom line and ease the pressure on fundraising or prevent increasing player fees.
Easier way to manage tryouts with TeamGenius
Tryouts are a critical time of year for youth sports organizations. They are stressful for coaches, parents, admins and most important, the players. Ditch the paper this year and check out why youth sports organizations are turning to TeamGenius to manage tryouts, mid-season player evaluations, feedback after camps and clinics, & more.
Combining the power of a mobile app for evaluating players, and an admin web-portal to view & share results, organizations that make the switch from the old school paper & spreadsheet process to managing tryouts with TeamGenius can’t imagine ever going back.
Check out why youth sports programs are using player evaluation software at www.myteamgenius.com.
Tryouts are also a great time to introduce fundraising with FlipGive to all coaches and teams. Find out more about how FlipGive works here. We're happy to jump on a coaching call and explain more anytime!
Sam Menard
FlipGive is a free team funding app that makes raising money a breeze. Teams earn cash back for buying the things they already need. Get paid whenever you shop, dine out, book hotels or activities.
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